McKinsey River Capital Management Living
Meeting Today's Living Needs
MRC Living creates homes and spaces that resonate with modern living and thriving communities throughout Europe and the U.S.
We provide stable, high-quality housing while creating opportunities for long-term value and foster communities that work both for residents and our clients.
Europe Living
We are focused on creating high-quality, modern, yet affordable homes and spaces tailored to the needs of today’s tenants. We target institutional-grade residential-for-rent properties and purpose-built student accommodation across major cities and higher education hubs where strong demand meets limited and outdated housing stock.
Our approach focuses on aggregating single assets of 200+ units, unlocking income growth and capital appreciation through refurbishment, design enhancements, and select development or redevelopment projects.
We are committed to tackling Europe’s housing affordability crisis by bridging the gap for underserved middle-income households – Europe’s fastest-growing renter group – who face a shortage of modern, affordable housing, all while creating stable, long-term opportunities.
Our approach focuses on aggregating single assets of 200+ units, unlocking income growth and capital appreciation through refurbishment, design enhancements, and select development or redevelopment projects.
We are committed to tackling Europe’s housing affordability crisis by bridging the gap for underserved middle-income households – Europe’s fastest-growing renter group – who face a shortage of modern, affordable housing, all while creating stable, long-term opportunities.
U.S. Living
We invest in multifamily apartment communities that align with the needs of today’s renters while adapting to evolving market opportunities. We strategically invest in well-located garden-style, mid-rise, and high-rise apartment communities in high-growth markets with resilient long-term apartment fundamentals. Utilizing a blended core-plus and value-add investment strategy, the team balances stable, income-generating properties with high-growth opportunities. Our focus is on constructing a diverse portfolio in terms of geography, asset type and demographic target, through acquisitions, redevelopment projects, and select ground-up developments.
Self Storage
We are developing a portfolio of next-generation, best-in-class self storage facilities across major European cities. With our proprietary tech-driven operational platform, STOREX, we provide a seamless, end-to-end digital solution, creating efficient, future-ready facilities that deliver exceptional customer experiences and maximize operational performance.
Sustainability is a core pillar of our Living strategy. Our self-storage portfolio is carbon net-negative, and we have delivered Europe’s first LEED Platinum student housing projects while continuously investing in energy-efficient, value-add residential solutions.
Explore Our Properties
Purpose-Built Student Accommodation in Spain
Madrid Vicálvaro student residence, which opened for the 2023-2024 academic year, is located next to the Rey Juan Carlos University Vicálvaro Campus. It has individual studios and shared apartments. It has numerous common areas: work room, private rooms for events, cinema, recreational area and indoor gym.
Key Facts
Location Madrid, Spain
Strategy Development, Student Housing
Unit 184
Completion 2023
Class A Apartment Community in Bethesda, Maryland
The community consists of 562 Class-A apartments in two architecturally stylized 11-story buildings. In a nod to MRC’s Swedish heritage, The Astrid is designed with Scandinavian influences and features floor-to-ceiling windows and indoor-outdoor harmony, embodying the comfort, warmth, and simplicity captured by the Danish concept of ‘Hygge’.
Key Facts
Location Bethesda, MD
Strategy Development
Unit 562
Completion June 2024
Meet the MRC Living team
Tom Livelli
Partner and Head of Living Strategies, Europe
Russell Petrie
Sector Head, Europe Student Housing
Pavlina Chandras
Head of Operations, Europe Living
Robert Grant
Senior Director, Investment and Development Self-Storage
Field Stern
Managing Director, Head of US Multifamily
Spotlight On MRC Living
Real Estate
The Key Trends Driving Residential Real Estate
How Europe’s Student Housing Market Came of Age
Do You Want to Know More?
We are eager to explore how we can achieve great things together.